You tried hard to build your website, and it’s still not getting you the desired traffic? The problem probably rests with poor search ranking. Learning how to check website ranking on Google is the first and most essential step to improve your SEO. It doesn’t matter if you are running a blog, an online store, or a business; website ranking will help you track your position and ace the digital world. Let’s explore the tools and methods to monitor your website’s ranking and increase its visibility effectively.
What is a Google Rank?
Google ranking is like a guiding light for users, directing them towards high-quality and relevant content. It is like a bridge that connects the users with your website and its content. Your content will only reach the users if Google’s algorithm allows its visibility on the search page.
It has become an anchor of success for the online market. Whether it’s a blog post, a business, or an online market, it delivers the results. What is crucial is to know that it is an ever-evolving and complex system that needs to be understood properly.
However, it has some key elements that remain constant. Your website should have valuable and engaging content, it should have quality backlinks, and maintain a smooth user experience.
Keeping these principles in mind, Google will rank your website where it deserves to be, thus enhancing your website’s visibility and attracting traffic.
Website Positioning
Website positioning means making your website visible in the search results. It improves your website’s appearance when people search on Google. With certain steps and strategies, the chances of your website appearing more often in search results increase tremendously.
The more your site appears to the viewers, the more chances they will click on it and increase your online traffic. By targeting the correct keywords, you have the power to boost your search performance and visibility.
Optimizing elements on the site, like content headers, meta tags, and much more, will be beneficial for the same. Plus, you need some tools for the best results. These tools will assist you in discovering more keywords, tracking website traffic, managing search ranking and improving SEO functioning.
Some of these tools are:
1 Ahrefs: It is best known for its exceptional backlink analysis and uncovering competitor insights.
2 Google Search Console: This free tool helps in tracking your website’s ranking and suggest you ways to attract more traffic.
3 Rank Math: A WordPress SEO plugin that offers advanced tools like AI Keywords, traffic insights, and schema markup.
Two Methods to Check Your Website Ranking on Google
You might be wondering about how to check your website ranking on Google. It is a genuine question, as your rank will determine the traffic and value of your website. The higher the rank on the search page, the higher the traffic.
Therefore, you should know the two methods to check your website ranking on Google. Let’s discuss them in detail:
1. Check the Ranking Manually
One of the simplest methods to check how well your website is doing on Google. It is easy and absolutely free if you don’t want to spend money on other methods.
All you need to do is enter the content you have written on your website and search to see if your website is visible on the page. For example, you type the keyword ‘’How to check website ranking on Google’’, if you see your website on the search page, that means your website is ranking well.
However, this method won’t work if you target more than one keyword, and sometimes it becomes quite time-consuming. You might just keep searching for your website on the pages, but still not find it.
This method might also turn out to be inaccurate. Moreover, search results depend highly on user behaviour. There are various factors like location, browsing history, and past clicks that influence the results. So, sometimes when you click on your website continuously, it might seem to appear at the top, but only for you.
You can use this method when your desire is to just create a website, and you are okay if it ranks slowly. However, if you desperately want your website to be seen, then use the next method.
2 Using Ranking Tools
Ranking tools will help you find the accurate rank of your website on the Google page. These tools are precise in their judgments while also offering various ways for your website to rank.
The manual method might seem easy, but it is not always worth it. So, these are the most useful tools for checking your website’s rank on Google:
- Keyword Rank Checker: This is a free SEO tool that will help you determine your rank in 216 locations. All you have to do is enter the keyword, your website, and choose the target location. It will display your website’s exact position.
- Google Search Console: It is a free service from Google that helps to monitor and improve your website’s performance and visibility in Google search. It’s search analytics helps you to optimize your content.
- WebPageTest: Another tool that can analyze your website’s performance. It gives you technical insights- changing locations, browser choice, and internet speed that determines the site’s speed and functionality.
- Uptrends: It offers accurate insights and precise alerting that help in maintaining your website’s smooth operation. This way it ensures a seamless user experience.
- Google PageSpeed Insights (PSI): Helps you to guide your site’s performance on desktops and phones. Moreover, it gives suggestions to increase your website’s ranking.
These two methods will help you improve your website’s visibility on Google search by boosting your ranking prominently. However, it is not a one-day trick and takes nearly or more than a month to show definite results. So, be patient and keep on imporving your website!
How to Rate a Website?
We have talked at length about how to check website ranking on Google, now let’s learn how to rate a website. Domain Authority helps to predict the website’s ranking in search results.
Through domain authority, you can rate your website’s performance and the probability of your website’s visibility in search results. It keeps a record of how often a site appears in Google’s top-ranking pages.
It calculates the probability on a scale from 0-100. The higher the DA, the higher the chances of ranking well.
Domain Rating is another metric that helps in rating a website’s backlink profile. It is also measured on a scale from 0-100. A higher DR means a stronger link profile or backlink authority.
Both these metrics can help you to rate your website and bring clarity as to where your website stands in the digital market.
How to Enhance My Website?
You can have all the tools in the world, but in the end, your website’s future rests in your own hands. If you are not working on your website diligently, no tools can help to increase its popularity.
If you want your website to grow, you must have asked yourself, ‘’How to enhance my website?’’ So, let’s talk about some ways to ace your website’s performance.
1. Share Your Core Value and Aim
You must have seen that most websites have a home page that talks about the values and goals of the business or the individual. This helps the viewers to get an idea of what they are investing in.
2. Website Navigation
Your website should have a navigation bar where you have listed all the details of the content on your website. It allows users to surf through the content easily.
For example, on opening a clothing site, you have a navigation bar where you can see all the categories and types of products the site sells. This enhances the user experience.
3. Establishing a CTA
It is very important to pin down your Call to Action. When the user visits your site, they have gone through the details and now want to connect with you; this is where CTA comes in.
It can be in any form, a button or a text; Call this number, Click on the link below, or Download and much more.
4. Testimonials
Websites that focus on products or providing services will always have testimonials. These are important to establish the credibility of your website. This builds trust between you and your customers.
Sometimes the website has a whole page dedicated to testimonials of users who have taken the service. In the case of clothing and skincare brands, users leave comments and ratings of the products. Always keep them at the forefront so that new users can see the testimonials and make their choice.
5. Mobile-Friendly Interface
Now, people might not always carry their laptops and tablets with them, but they do have their phones all the time. This is why your website should be mobile-friendly. Users should not have difficulty navigating the website.
This will improve your search ranking, as most people search on their phones. Suppose you write blogs and your topic is How to check website ranking on Google, but the website does not have a mobile-friendly interface, it doesn’t load properly and has tiny links. The readers will not stay on the website for long.
6. Thank You Page
Your readers or consumers would love to be appreciated after purchasing or reading from your website. Always have a thank you page or thank you GIFs at the end so that users feel valued.
These are only a few ways to enhance your website, but if you remember even these while working on your website, you can make a huge difference in your site’s appearance on Google and in the eyes of the consumers.
Conclusion
In this article, we talked about how to check website ranking on Google, and some tools and tips to embellish your website. Websites don’t rank within days, but if you keep in mind the details we talked about here, you can outshine your opponents in the digital world. By being consistent, you can climb the rankings and watch your digital journey amplify.