SEO is not only about algorithms— it is also about understanding what the audience is searching for and giving them what they want. SEO means aligning with Google and ranking higher so that your business or brand earns more traffic. How can your business attain that goal? With the help of an SEO strategist. My name is Sukhpreet Deol and as a professional SEO Strategist, I help your business rank better and grow digitally.
I build comprehensive SEO strategies that work best for the ever-changing U.S. digital market. As the founder of Bedeol, my brand focuses on scaling your business, no matter your niche, and establishing the lead you want in the digital landscape.
What Is an SEO Strategist?
An SEO Strategist is a professional who works to boost your website’s visibility on Google. This includes focusing on keyword research, building quality links, technical fixes and competitor analysis.
My goal is to bring organic traffic to your website by creating strategies for your long-term growth. This will build your brand’s authority over time.
What Does an SEO Strategist Do?

You might be wondering what exactly the work of an SEO Strategist is. My brand focuses on delivering your business to the right market with the help of a higher ranking by conducting the following duties:
1. Discovers High-Value Keywords
As an SEO Strategist, I know the value of relevant keywords for any business. Without the right and high-volume keywords, you might always remain invisible to the audience in the digital market.
I find high-traffic keywords by analysing what users are searching for online, which helps your business reach the right audience.
2. Improves On-Page Optimization
On-page optimization improves your website’s ranking with the help of targeted keywords. It includes various elements that improve page-specific rankings, like:
- Headings and Page Titles: Blending the keywords in headings and page titles strategically increases your website’s clicks.
- Compelling Content: Delivering relevant content surrounding the keywords to satisfy users’ search goals.
- Meta Description: Making sure they are precise and compelling.
- Adding Internal & External Links: Including these in the content to enhance the site navigation and user experience.
- Including Images: Adding images to rank on Google Images and drive traffic.
These are some of the basic but essential On-Page optimization that my brand, Bedeol, delivers.
3. Does an In-Depth Technical SEO Audit
Focusing on the technical SEO ensures your website ranks by meeting the search engine requirements.
My brand makes sure your business has no hidden issues that might affect your ranking. The key areas I focus on are:
- Fixing broken links and poor redirects
- Ensuring fast loading of pages
- Mobile-friendly design
- Complete website search visibility
4. Secures Quality Backlinks
Establishing premium backlinks is extremely important in defining your authority and ranking.
As an SEO Strategist, my focus remains on aspects like guest posting on industry-relevant websites, earning collaborations, partnering with relevant brands and businesses, while also earning natural links through valuable content.
5. Keeps Track of Changing Algorithms
We keep track of our health to maintain proper functioning, and just like that, I keep a check on the changing algorithms of SEO engines like Google.
By monitoring the changing trends, as a strategist, I refine the strategy effectively so that your website’s ranking remains unaffected.
6. Setting Up Local SEO
Local SEO sets up your website according to your geographic area so that people find your website easily when they search locally.
At Bedeol, you can easily connect with your nearby customers, especially if you run a restaurant or an offline business.
These are just some of the key areas I focus on as a professional that drastically change your website’s appearance on Google.
How to Become an SEO Strategist?

The U.S. Market has an abundance of need for SEO Strategists who know how to dominate the search results. Most companies rely heavily on SEO to reach a wide audience, and this might be your chance to shine and earn good money.
Here’s how you can become an SEO Strategist just like me:
Learn Basic SEO Fundamentals
Every SEO Strategist starts by learning the core skills. It is essential to begin by reviewing the fundamentals, which include conducting a competitive analysis, developing links, performing on-page and off-page search engine optimisation, and conducting keyword research.
Formal schooling, independent study, or participation in online classes are all viable options for acquiring these skills.
Convert Knowledge into Practice
Learning isn’t power alone; you need to apply that too In order to evaluate the efficacy of their organic search engine optimisation (SEO) methods in the real world, prospective SEOs should execute these strategies on their own websites or on the websites of local businesses.
Utilise these search engine optimisation tactics to improve the efficiency of your website as well as its presence in the search results.
Stay Updated with New Developments in SEO
Due to the fact that search engine optimisation (SEO) is a sector that is always evolving, it is of the utmost importance to stay up to date on the most recent SEO news and blogs, as well as to make relationships with other professionals working in your industry.
By doing so, you ensure that your methods are always relevant to the search needs that users have.
Build Networks
You have the expertise, now focus on growing yout SEO network. Through social media groups, and following industry experts, you can grow exponentially and stay ahead of the competition.
My expertise as an SEO Strategist

As an SEO Strategist, I partner with brands and help their business reach new heights. If you are looking for SEO expertise for a US-based market in the following categories, then you are at the right place:
1. SEO for Plumbers
To find a good plumber, homeowners mostly search on Google, and if your business doesn’t show up, you will be left behind. My brand offers smart SEO plans that help you to appear on the search pages.
There is a huge demand for plumbers in the US, In 2024, the U.S Bureau of Labor Statistics reported an estimate of 635,000 people working as plumbers in 2023.
By focusing on keywords, competitor analysis, and local seo, your business can thrive exceptionally.
2. SEO for Doctors
Healthcare is a necessity, thus increasing the demand for healthcare professionals and doctors. It holds more than 20% of the US economy, and keeping in mind this vast need for doctors, I help their medical practices receive more visibility on result pages.
By utilising my services, I ensure your medical practice receives organic traffic, a stronger reputation & authority, and quality leads.
So that the next time someone searches ‘’Best dentists in Atlanta,’’ your clinic pops up on the front page.
3. Car Dealer SEO
With professional SEO assistance, your car dealership business can grow faster.
My brand focuses on informational and commercial keywords that focus on selling the car to the right customers, as most of them like to do research before making the purchase.
Local SEO and Backlinks play an important role in the car-dealing business, as most of the buyers would search for local dealers. I set up a Google Business Profile for your business that helps you to appear in Google Maps searches.
4. Hotel SEO
Hotel is a blooming business if you have the right SEO strategies that increase your online visibility.
With my brand, your hotel will see fruitful results in online bookings, as I focus on optimizing keywords, content marketing, Local SEO, Reputation Management, Link Building and other such essential services.
5. SEO for Electricians
As an electrician, you would want clients to reach out to you when their bulbs fuse or they need to fix a wire as a priority.
A well-strategised SEO plan can deliver you leads and increase your demand in your locality.
By creating your Google profile, your local visibility will increase as it will appear on Google Maps.
Moreover, I make sure your NAP (name, address, phone number) information is added to your website through Schema Markup. This way, Google will respond to your website better.
6. SEO for Restaurants
There are more than 700,000 restaurants in the United States. This indicates the fierce competition between restaurant owners. If you wish to stay ahead of your competitors, just trust Bedeol!
With result-driven SEO strategies, I make sure your business never lags in generating leads and revenue.
With a deep focus on Google Business Profile, local keyword research, link building, optimization of online menu, and social media posting, your business will flourish even in the fierce competition.
7. SEO for Accountants
As an SEO Strategist, I make sure your website is connected with ready-to-hire clients when they search for services like, ‘’Best CPA firm near me,’’ or ‘’Tax Specialist,’’ and other such services.
Conclusion
SEO isn’t about hacks, and Google will not magically let your website rank. It’s about using fruitful SEO strategies and an understanding of user behaviour and patterns.
As an SEO Strategist, my sole focus is on getting your business ranked so that your business flourishes.